Brian Winston considers the contradiction between TV Guide’s seeming critique of television and its actual mission to bolster the television industry. He unveils the shady business dealings of TV Guide owner Walter Annenberg, examines featured stories and critiques the cover of the best-selling magazine in the country. As a journalist, film-maker and professor, Winston’s insights into TV Guide illuminate it’s true function: to bolster the notion of abundance when in actuality television programming options are quite limited and often repetitive. Winston is the first Lincoln Chair of Communications at the University of Lincoln, United Kingdom. He is a former dean of the College of Communications at Penn State University and former chair of cinema studies at New York University. He was also the director of the Center for Journalism Studies at the University of Wales College of Cardiff. He has worked on television current affairs and features and as a print journalist. He is a communications scholar, journalist, Emmy award-winning documentary scriptwriter and author of “Lies, Damn Lies and Documentaries” and is known for being one of the first to write on the subject of documentary and ethics.